 |
|
|
 Considerations Of A Booth Rent Salon Owner
July, 14 2005
These days, it is quite common for a salon or spa to be made up of independent booth renters. It is estimated that over 70% of salons and spas are comprised of independent contractors running a "business within a business." What do all of these businesses have in common? At the end of the day there is still one person responsible for the overall look, feel and service that is delivered by the salon or spa... the owner.
The owner of a booth rent salon or spa has many different challenges than the owner of an employee-based business. Three important areas for a booth rent salon owner to consider are 1) Charging what You Need to Charge, 2) Streamlining Your Retail, and 3) Training Your Team. These areas can be tricky for any business owner, but with a few insights, you`ll have the basics covered in your booth rent business!
1) Charging What you Need to Charge!
Many booth rent salon owners spend a considerable amount of time just keeping their booths filled! It is important to take a look at how you are determining what to charge and confidently present what you are willing to "offer" an independent contractor. Always remember that this is your business and you need to make sure that you aren`t compromising your needs just to keep the space filled! Make sure you are charging what you need to be profitable in your business. Take the total fixed costs of your business (i.e . rent, electricity, insurance, and all basic operating expenses) and then take the number of rental spaces in your salon/spa (do not include your space!) and divide. We took your space out for a reason! You want your business to be able to sustain itself.
If you are a practicing technician, you want some freedom around being the "owner" of the establishment. Taking yourself out of the mix will enable your business to work for itself and the revenue you generate to be profit for the business! Taking the total expenses divided by the number of booths in your salon/spa (minus one) will determine the rent you should be charging for each space. Seems easy enough! The hard part comes when you actually go to fulfill finding someone to work, full time, in the space. Avoid situations where technicians want "part time" occupancy or "booth share." Determine the price of your booth (based on the formula above) and stick to it. The technician can choose to work as much or as little as he/she pleases, but the price of the booth does not change. If you are firm and consistent with your rental requirements, you will have far less headache around managing your day to day operations.
2) Streamlining your Retail.
Booth rental salons have unique retail processes. Independent contractors may carry their own line of product or you, as the owner, may choose to manage all of the retail sold out of the business. Either way, it is imperative that the retail selections in your business be displayed as a seamless system in the salon or spa. Many clients don`t know (or frankly, care) about the set up of your business. They are looking for an experience of service when they enter your salon or spa. It is important to have a "retail center" for clients to peruse while waiting for their appointment or for recommendations on their way out. Today, only 10% of beauty retail is sold from salons or spas. You can bet that if your business has scattered retail displayed independently or haphazardly at each station rather than a uniformed system, your business will be missing its piece of the pie!
3) Training Your Team
One thing that both booth rent and employee based salon owners have in common is that when a client is dissatisfied, they want to see the owner of the business! The owner is always accountable when a client says, "I am Unhappy!" Even though a booth rent salon does not have "employees" you can still create a "team" around the group of people you work with. Because you are ultimately responsible for the outcome and results the salon or spa produces, you can be responsible for the people that cause the outcome. Interview your contractors to find out if they have the same vision as you. What is their view on customer service? How to they continue to educate themselves? Invest time in selecting a renter. It will save you headaches and hassles in the long run! Getting answers that you are happy with to questions such as these will make a world of difference in managing your business. After all, you are creating business partnerships with these people; you don`t just want a warm body!
You can also take on the leadership role and engage your team in ongoing training. Many technicians want the opportunity to share what they are up to. Call a monthly meeting and have each of the technicians share a product or service that they are particularly happy about. This will keep energy up and a sense of camaraderie present.
Owning a booth rent salon can be a challenging endeavor that allows for freedom and flexibility in your life. Take the time to look at your business and make sure that it is meeting your needs and presenting the image that you want to the outside world. There is unlimited satisfaction in owning the business of your dreams and with a few special considerations, having a booth rent salon or spa could give you just that!
|
| Credit : Article Written by: Deb Hunt - For more information on this article or subject, please contact Your Beauty Network
by calling (866) 364-4926 x223 or visiting the website.
|
|
ADVERTISEMENT
|
|
|
 |
|
|
|
|
|
|
|
|
Izzet Gunbil
Our
website is a data driven search engine, type your
question in the search box above and
click GO! If your not
satisfied with the results, please let us know.
Being
honest with your hairstylist is
always the best approach. If
there is something that you
don't like about him/her, let
them know. They will be more
than happy to make the
adjustments and accommodate your
beauty/style needs. This will
also save you time searching for
a new one.
Do you feel more attractive when wearing sunglasses?
40% of Americans Do!
Click
on the I-Report icon to submit your news and articles to
interhair.com
We are here to ensure that all
your expectation are met in a professional and courteous manner. If for any
reason you are not satisfied please let us know, immediately...
